A principal of TKO and president, Ginger is the client liaison for the agency, handling all day-to-day interactions. She also serves to co-lead our brand-building and marketing strategies.
She joined TKO in 1992 after stints as Communication and Public Relations Director for the World League’s Orlando Thunder and the USFL’s Orlando Renegades professional football teams – as close as she ever got to her goal of being a sports reporter (feeding the news was more fun than digging for it!). She has a strong writing background. Having walked in the clients’ shoes, so to speak, she remains the main point of contact for all client business.
Ginger is an enthusiastic marketing and advertising professional with more that 25 years’ experience in brand development, messaging and creative concepting. She brings a broad comprehension of marketing strategy and application to the development of complete corporate identity packages that include brand development, message platforms, brochures, annual reports, fliers, packaging, web and multifaceted campaigns with a proven ability to generate positive business results.